The Annals the journal of Pharmacy Technology
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Drug Intelligence & Clinical Pharmacy: Vol. 18, No. 5, pp. 409-414.
© 1984 Harvey Whitney Books Company.
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Research Articles

Medication counseling behaviors and attitudes of rural community pharmacists

HL Mason and BL Svarstad

There is a continued emphasis on developing the pharmacist's medication counseling role to better serve the public. To understand this role, the present study utilized a shopper methodology to describe the extent to which 40 rural community pharmacists engage in five dimensions of counseling for each of two drug products. The study demonstrates a significant relationship between the attitudes toward counseling held by these practitioners and their actual counseling behaviors.


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Copyright © 1984 by Harvey Whitney Books Company.