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Director, Applied Health Research Centre, Keenan Research Centre, Li Ka Shing Knowledge Institute of St. Michael's Hospital, Toronto, Ontario, Canada
Assistant Professor, Joseph L Rotman School of Management, Toronto
Professor, Joseph L Rotman School of Management
Research Manager, Applied Health Research Centre, Keenan Research Centre, Li Ka Shing Knowledge Institute of St. Michael's Hospital
Professor, Joseph L Rotman School of Management
Reprints: Dr. Menzefricke, Joseph L Rotman School of Management, 105 St. George St., Toronto, ON M5S 3E6, Canada, fax 416/978-5433, Menzefricke{at}rotman.utoronto.ca
Although there appears to be widespread support of evidence-based medicine as a basis for rational prescribing, the challenges to it are significant and often justified. A multitude of factors other than evidence drive clinical decision-making, including patient preferences and social circumstances, presence of disease-drug and drug-drug interactions, clinical experience, competing demands from more pressing clinical conditions, marketing and promotional activity, and system-level drug policies.
Key Words: clinical practice, evidence-based prescribing, pharmacy practice
Published Online, April 15, 2008. www.theannals.com, DOI 10.1345/aph.1K283
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